Research- throughout the research stages the main piece of technology we used was the macs these allowed us to research everything we need to know to be able to make sure our music video fitted into our genre and was able to find out all of the different information we needed to. The first piece of research which I completed was the genre we decided that we wanted to make a indie pop music video once we had decide this I went on to research this genre this allowed me to create some conventions that i want to add into my video as well as getting to know different elements in the video, the main website i used on the mac to complete this research was youtube I looked at some different indie pop music videos this allowed me to get to know the genre and to see what it was about. I also researched some other music videos the reason I done this was so that I could get to know music videos in general without the link to my music video for example the shot changes and how often this happens I used the mac to do all of this research. we also used the mac to create and send out some questionnaires as we wanted to get to know different information from our target audience and what they like in music videos, to do this we used survey monkey which is a website which allows surveys to made sent and filled out online this was very useful in this research stage. The last piece of information we collected from the internet was the location research we done this so that we could get to know some areas in which we wanted to film in and to also find some different areas which we wanted to film in our research allowed us to get to know the areas so we was more prepared as well ad let us discover new places which we could film in.
Planning- during our planning stages we wanted to create a visual representation of what we needed to film and how we wanted our end product to look to this therefore we made a storyboard on this we included the different shot we was planning on taking how long we wanted to shot to last and what we wanted to include in the shot. We then went on to make a production schedule, costume list and prop list this was to make sure we was prepared for all of our shouts and filming days we made these tables on PowerPoint so that they were all well organised and together in one place. We also made an Imessage group with Ella our artist in so that we could organise when we would go to film and what Ella needed to wear for these different days and also so Ella was fully aware of what was going on with the filming.
Production- to
film or video we used a Nikon d3300 camera this is a very high quality camera
with 24 megapixels this allowed us to be able to be get the correct shots we
want and also be able to make our video look professional with the professional
feel about being given through the camera. Throughout the making of our video
we was able to get to know the camera and learn how to use it to a good
standard with anything we were unsure of in the becoming clear when using it. There
is also a large screen on this camera which makes it easier to review footage
and we was able to see what shots we needed got re-film or change by re watching the shots on
the day. Some other apps we used to film our video was Spotify and YouTube we
used those off our phones and so we was able to play the music out loud to Ella
had something to lip sync to this meant that the lip syncing was more realistic
and was easier to add in when editing; we also used our phones to email the different
locations that we needed to film at on the day so we could make sure we filmed
in all of the different areas. The software
we used to edit our video together was iMovie we used this as we both had
previous experience of this software so we was able to understand how it worked
and we both knew the basics and the different elements we would have to use to
be able to complete our video up to a high standard; we did come across some
problems for example when we was trying to include of fast motion section
however we was able to fix this issue quickly and get on with our video, we was
also able to fix the wonky footage that we took of the projector to make sure
that it was still and was easier for the audience to watch.
Evaluation- once we
had finished our final video we decided to upload it onto YouTube and then we
promoted our video on various social media accounts for example twitter Instagram
and snapchat this allowed our video to be have a lot of access to. We also received
some feedback when we made and sent out a survey on survey monkey this meant
that we was able to get to know what people thought of our video and we was
able to think about what we liked and disliked about video we was also able to
think about some changes that we would make if we was able to re-visit our
video in the future.
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